View Single Post
  #6 (permalink)  
Old 02-19-2008, 06:52 PM
JB Thompson JB Thompson is offline
Member
 
Join Date: May 2007
Location: Tyler, TX
Posts: 178
Re: Advertising Idea, Suggestions
Quote:
Originally Posted by Rick Hurst View Post
Randy,

I can tell you this because I have realtors in my family so I hear about it quite often.

First, most of the emails they get are deleted without giving them a second look.

Secondly, all the business cards and flyers put in their mailbox at the office are trashed without a second look.

They receive so much of this stuff and honestly get tired of dealing with it.

So why not find another way or source to get the business. Go after the buyers directly.

I've mentioned before, that the best advertising I've done is marketing to sellers of homes in your area. First of all we know that their going to be moving and will be needing an inspector. Sure some will move out of town and you won't be able to help them. Ask them to leave your card out on the table with the realtors flyers or marketing material.

Marketing to realtors is not the only way to get business, and as most will tell you cannot rely on them as an only way to make your business work.
Rick that's good info. I don't market to Realtors either. But I've been too lazy to get off my backside and market to sellers or ask if I could place info at their home. thanks. Bruce
__________________
Bruce Thompson, Lic. #9199
www.TylerHomeInspector.com
Tyler, TX
Reply With Quote