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  1. #1
    Join Date
    Mar 2007
    Location
    Columbus GA
    Posts
    3,746

    Default Cost of web site

    I am talking with someone about making a web site for me.
    I have no knowledge in this area.
    I would not know a good site if I stepped on one.
    What should a site consist of?
    5 pages, 10, 15?
    $500, $1000?
    You experiences are appreciated.

    Similar Threads:
    Inspection Referral SOC
    ' correct a wise man and you gain a friend... correct a fool and he'll bloody your nose'.

  2. #2
    Ron Bibler's Avatar
    Ron Bibler Guest

    Default Re: Cost of web site

    You need to look around at web sites for information... Thats the first place to start. A web site can be full of info and not help you get any inspection... and then you can have the best web site and not be listed with Google and your great web site is like a flyer in a real estate office trash can. This my site Santa Rosa Termite and Pest Control
    put you pages of your web site together one by one. if you do all your own lay out that will save a bunch of cash. then ask your web site guy for advise... Rick if you want you can call me at 707-570-2000 and i may be able to help.

    Best

    Ron


  3. #3
    Join Date
    Mar 2007
    Location
    Atlanta, Georgia
    Posts
    1,078

    Default Re: Cost of web site

    Costs vary greatly.

    I agree that you need to draft all of the text for your website. The tech person knows less than nothing about home inspecting and will not be able to write the meaningful words. Look around to find out what you like in a webpage and what you dont want. Let your page designer know how you want the overall page to look like.

    I would also recommend that you review at least a dozen different home inspector websites to get an idea of what others are saying, and what you will be competing against. If everyone in your area is advertising free estimates, you probably need to also offer free estimates. Some people post their rates while others don't. If rates are not posted, they have to contact you and you get a chance to sell them. If the rates are posted, they already know what they will be charged and can decide to select you based on price.

    Many have FAQ pages. Once you have read 3 or 4 HI sites, the FAQ and the answers are basically the same. When I built my FAQ, I copied the FAQs from about a dozen web sites. Then I sorted the questions. Some of the questions were worded differently but were basically the same question. Then I put all the answers from all the other FAQs for a single question together. Based on the compliation of answers, I drafted my own answer for each question. My FAQ is larger than many and clients have commented that they liked all the information on my page. I am sure others were turned off by all the stuff.

    I was spending $3-$4000 on yellow pages at the time I built my page. I spent about $1000-1500 for my webpage and canceled my yellow pages. Now it costs me about $100 a year to renew my domain. I spend about $200 a year adding new pages or updating information on the website. Search engine optimization can run $2-300 a month to chase the first page. Pay per click can run $200-$400 a month. I got more jobs from my website in six months than I did in two years of yellow pages for much less money.

    How many pages is based on what you think you potential clients would need to know to select your company. Commonly there is a Home page, Qualifications/Certifications/Training page, Price List, Sample Report, Links to SOPs Licensing Board and Assoications, Bio & Photo, FAQ, Contacts page (email, phone, fax), Survey page, Schedule an appt, testimonals, Types of Inspections, Services Offered, Links to accrediting bodies for Radon, Septic & Well, IR, etc.

    You don't need to post all your pages at once. I would recommend you get a home page up and then add additional pages as you have time and money.

    "The Code is not a peak to reach but a foundation to build from."

  4. #4
    Join Date
    Mar 2007
    Location
    Oregon
    Posts
    2,365

    Default Re: Cost of web site

    IMO... there's two ways to do your website:

    A - As a 'Yellow Pages' ad. Basically, it's a place to advertise to people who are generally looking for you. Mainly, people who are looking for you specifically. This site should cost you little to setup and maintain but won't bring you much business that you wouldn't get otherwise.

    B - This would be a site like 'A' listed above + the potential to be a whole lot more. It uses tools like search engine optimization and pay-per-click advertising to route 'shoppers' to you. Of course, this costs. The more competion the more it costs to get your site noticed. Think of it as you standing in a room with all your competion and you can pay money for a louder voice to get noticed.

    Personally, I have an 'A' site. It's worked so far. I've chosen to put my advertising money elsewhere but sooner or later I'll likely jump into the internet 'game'

    For comparison sake.... I pay $600/year to Web design for Contractors and Home Inspectors | Web Design Real Estate Agents - they design and host the site. I've been told I'm paying too much (and I likely am) but it's super easy. I just email them with any new info I want on the site and it's there pretty much instantly. I can send MS Word files, pdf files, jpegs, etc, etc.

    Unless you're super tech savy and able to design and manage your own site plan on spending some money to have it bring you business. In the meantime if you just want a presence on the net for prospective clients to be able to 'find' you just go for a design and host package....


  5. #5
    Joe Taylor's Avatar
    Joe Taylor Guest

    Default Re: Cost of web site

    I work in the marketing industry and do home inspection on the side. A good website is something different for each client. Before you begin talking about pricing or how many pages you want, you need to decide what the purpose of the site is and how you will market it to drive business.

    How are you advertising your business now and how much are you spending? What is the size of the market you serve? What are your strengths and how will you differentiate yourself from competing businessess?

    Just for reference, the initial year of having a site will be more expensive than the following years due to the initial domain and hosting purchase. Following those initial outlays you will be paying for renewals of hosting/domain & the maintenance of your site. Most projects of this type that I develop are in the $595 range + the initial purchases.

    Joe


  6. #6
    Join Date
    Mar 2007
    Location
    Spring Hill (Nashville), TN
    Posts
    5,847

    Default Re: Cost of web site

    Talk to Brian (he owns Inspection News) Hann Tech Marketing Links

    Brian has made many home inspector websites and they are not typical "cookie cutter" type sites.

    I designed my own site and it shows! But, it pulls up very good in the various searches for the areas I work in. I have not seen the need to pay anyone to do the work when I can do it myself. Yes, it takes time and the proper program but it can be done.

    I just had a large site redone for a not for profit organization that I'm over, and we paid dearly to have it done. It is not a simple site and has some complicated pages on it.

    Before I did anything I would give Brian a chance to see what he can do!

    Scott Patterson, ACI
    Spring Hill, TN
    www.traceinspections.com

  7. #7
    Join Date
    Mar 2007
    Location
    Healdsburg, CA
    Posts
    1,741

    Default Re: Cost of web site

    If not Brian, who is an excellent web-master and knows what home inspectors are about, take a look a 1&1.

    Jerry McCarthy
    Building Code/ Construction Consultant

  8. #8
    Ron Bibler's Avatar
    Ron Bibler Guest

    Default Re: Cost of web site

    Quote Originally Posted by Jerry McCarthy View Post
    If not Brian, who is an excellent web-master and knows what home inspectors are about, take a look a 1&1.
    Posting my Web address on Inspection News from time to time has been a big help with my listing google.


    Thanks Brian...

    Best

    Ron


  9. #9
    Jon Randolph's Avatar
    Jon Randolph Guest

    Default Re: Cost of web site

    My site ( link at the bottom of my signature) hosted through Yahoo is less than $15 a month and they provide the fairly easy to use web designing software. I created my site and can make changes whenever I want to. Check it out


  10. #10
    Bill Walker's Avatar
    Bill Walker Guest

    Default Re: Cost of web site

    You can get prices all over the place for website development. From thousands of dollars for profession marketing companies - to a few hundred dollars from students of foreigners who advertises on craigslist.

    Truth is, since your website will be more 'brochure-ware' instead of an ecommerce site, you shouldn't pay more than $2000 and you might be able to get a quality site for much less. I would probably try to find a qualified developer for $500-$750 if I was willing to live with a website that is not fancy.

    On going fees should be trivial unless you're making changes to the website content. A domain costs $15/year and a hosting contract costs $120/year.

    Find a couple of websites for inspectors that you really like (that you wouldn't be competing with) and show them to your web developer.

    Ask for a list of functioning websites your potential developer has made to make sure you like his work.

    Provide him with any content and pictures that you want on the website.

    Google adwords is worth checking into if you need more leads.


  11. #11
    Homer Berry's Avatar
    Homer Berry Guest

    Default Re: Cost of web site

    I found a great web site builder program on line. My wife did most of the work. It cost a little over 150 for a year and that includes the hosting... everything. You might want to check it out. We can make changes anytime we want. Its Homestead. They have 1,000's of designed pages or you can start from stratch. Take a look at mine Home.


  12. #12
    Join Date
    Mar 2007
    Location
    Spring City/Surrounding Philadelphia area
    Posts
    3,473

    Default Re: Cost of web site

    Google Adwords can get very expensive, especially during down times like these. You get large monthly per-click bills but not a lot of work to show for it. The clicks are most likely coming from other inspectors who are sitting around and checking out other inspector's sites.

    I used to use Adwords but the monthly bill was getting out of hand and my work load was not increasing. You can try it but don't expect a lot from it.


  13. #13
    Stephen M Jones's Avatar
    Stephen M Jones Guest

    Default Re: Cost of web site

    From my experience and point of view there is no better Home Inspection
    web-site firm than InspectorSites.com, I tried "all of the above", wasted
    lots of time and money. My website DSQualityHomeInspection.com is
    exactly what I wanted, I can make changes as necessary, and have found the "customer service" to be flawless.


  14. #14
    Join Date
    Mar 2007
    Location
    Capistrano Beach, CA
    Posts
    1,459

    Thumbs up Re: Cost of web site

    Quote Originally Posted by Scott Patterson View Post
    Talk to Brian (he owns Inspection News) Hann Tech Marketing Links

    Brian has made many home inspector websites and they are not typical "cookie cutter" type sites. ...

    Before I did anything I would give Brian a chance to see what he can do!
    Thank you Scott!

    And consider web development and hosting fees as a way to contribute to InspectionNews.

    Here are some references:

    The following links are google searches and sites that I have developed to rank well in a search.

    thousand oaks home inspection
    All American - Ranked #1

    agoura home inspection
    Crystal - Ranked #1

    simi valley home inspection
    Guyer - Ranked #1

    pasadena home inspection
    National 400 - Ranked #2

    san louis obispo home inspection
    O'Brien - Ranked #3

    irvine home inspection
    Guaranteed - Racked "C" in the google maps

    huntington home inspection
    Inspections By Steve - Ranked #7

    Other site (taking to much time to do all the google searches)

    Peninsula HomePro | Professional Home Inspection Services, Inc.

    Home-Commercial Inspections Boulder Longmont Louisville Broomfield Denver Erie

    Home Inspection Inspector Long Beach Lakewood Huntington Beach Seal Fountain

    Advanced Building Inspections

    Alvord Home Inspections

    F.I.R.E. Associates Fireplace Inspection,fireplace consulting services, fire investigation, fire litigation support

    Fireplace Investigation, Research and Education Service - Fire Technology Prefabricated Fireplace

    Focus Inspection Services

    Summit Home Inspection Fullerton Anaheim Costa Mesa Irvine Fountain Valley

    Home Inspection Inspector Orange Irvine Anaheim Corona Tustin Placentia Yorba

    There are many more.

    I'm in the process of building sites for Kevin O'Malley (sold his school ITA to Kaplan) and Mike Casey (of ITA, Kaplan, past ASHI president, past CREIA president.)

    So if you are looking for inspection related web site design references, I've got them.

    Feel free to contact any of the above for references.

    My fees start at $650 for what I would call the typical inspection site, designed to be user friendly and designed with web searches/placement in mind.

    Hosting is $34.95/mo

    If you have any questions please e-mail me directly

    brian@hanntech.com

    Thank you all for using and supporting InspectionNews.

    View The List Of InspectionNews Member Benefits!

    -----------------
    Sincerely,
    Brian Hannigan
    InspectionNews.net / InspectionReferral.com
    Helping Inspectors $ucceed Since 1997TM

    Facebook: https://www.facebook.com/InspectionNews
    Twitter: @InspectionNews

  15. #15
    boomer rbu's Avatar
    boomer rbu Guest

    Default Re: Cost of web site

    Greetings,

    I am a new Home Inspector, I had my website done by: Online internet marketing | outsource web development | Website Design Home & Garden Directory - Web Development - Web Site Packages : Dotfront.com . this is not a typical website. It allows me to have my business on line create accounts, reports, send reports to my customers, I can also change add, delete, pictures, content. I heve been in this is industry for a year, I used to do all my reports manually, now I just use the website, and everything is taken care of my customers are organized and it is saving me a lot of time. I also get upgrades for free.

    check it out, I recommend it.

    br


  16. #16
    Join Date
    Mar 2007
    Location
    Spring Hill (Nashville), TN
    Posts
    5,847

    Default Re: Cost of web site

    Quote Originally Posted by boomer rbu View Post
    Greetings,

    I am a new Home Inspector, I had my website done by: Online internet marketing | outsource web development | Website Design Home & Garden Directory - Web Development - Web Site Packages : Dotfront.com . this is not a typical website. It allows me to have my business on line create accounts, reports, send reports to my customers, I can also change add, delete, pictures, content. I heve been in this is industry for a year, I used to do all my reports manually, now I just use the website, and everything is taken care of my customers are organized and it is saving me a lot of time. I also get upgrades for free.

    check it out, I recommend it.

    br
    What is your website address?

    Also we like to use our real names on this board. Fill out the information on your profile, it helps everyone!!

    Scott Patterson, ACI
    Spring Hill, TN
    www.traceinspections.com

  17. #17
    Join Date
    Mar 2007
    Location
    Georgetown, KY
    Posts
    537

    Default Re: Cost of web site

    If you have the skills to do it yourself, great. Find some software and go for it.

    If you DON'T have the DIY skills, skip all the bullshit and just have Brian do it for you.

    You'll be a lot happier.

    Lot's of people promise great stuff. Brian just delivers it.

    Erby Crofutt, Georgetown, KY - Read my Blog here: Erby the Central Kentucky Home Inspector B4 U Close Home Inspections www.b4uclose.com www.kentuckyradon.com
    Find on Facebook at: https://www.facebook.com/B4UCloseInspections

  18. #18
    Join Date
    Sep 2009
    Location
    McAllen, Texas
    Posts
    34

    Default Re: Cost of web site

    Quote Originally Posted by Jon Randolph View Post
    My site ( link at the bottom of my signature) hosted through Yahoo is less than $15 a month and they provide the fairly easy to use web designing software. I created my site and can make changes whenever I want to. Check it out

    John, you need to add meta tags to your index page. That is the one that Yahoo & Google hit more with there webcrawlers. I also use Yahoo Sitebuilder and it is the easiest thing to do... It is almost cut and paste.

    Richard Flores
    Professional Inspector TREC # 8139
    www.premier-rgv.com

  19. #19
    Join Date
    Mar 2007
    Location
    Georgetown, KY
    Posts
    537

    Default Re: Cost of web site

    I doubt that an old thread like this gets much attention but here's a thought from "Stephen Jones" comment about the wonderful Inspector Sites . com development service.

    It's a cookie cutter from so many other sites with a little bit of his stuff thrown in. Go to a back page, copy a random sentence or two and plug it into Google with quotes around it. See what comes up. Here's just one example:


    Google Search results

    It's a "good" site, but everyone of their customers get's pretty much the same site. Duplication sucks.

    Don't fall for the cookie cutters who charge you a ton of money, plug your info into a few places, and then publish the same site they've given everybody else.

    Just have Brian do it and be done with it.

    Erby Crofutt, Georgetown, KY - Read my Blog here: Erby the Central Kentucky Home Inspector B4 U Close Home Inspections www.b4uclose.com www.kentuckyradon.com
    Find on Facebook at: https://www.facebook.com/B4UCloseInspections

  20. #20
    daniel nantell's Avatar
    daniel nantell Guest

    Default Re: Cost of web site

    Most of your community colleges have courses on web design If you are interested in doing it yourself.


  21. #21
    Bill Boerner's Avatar
    Bill Boerner Guest

    Default Re: Cost of web site

    I do all my own coding. Taught myself html in 2 days using w3schools.com

    My server cost me $3.95 a month. Spry.com I'm listed all over google for city related keywords positions #1 to #4 depending on what one searches for. SEO is simple and easy. Don't waste your money on these companies. Simply teach yourself html and some CSS and your golden. If you get stuck and need help email me.

    bill@stlhomeinspector.com

    For pre made templates hundreds of them to choose from search google for "Open Source Web Templates" Simply download the files to your desktop, upload them to your server and walla you have a complete website. All you have to do is change the words on it or some graphics if your want. Most of these pre made templates look great and are perfectly coded for speed using CSS.


  22. #22
    Dave Taurinskas's Avatar
    Dave Taurinskas Guest

    Default Re: Cost of web site

    If you are going to go through the steps to design, optimize, and promote your website you should really consider the big picture. Why spend the time and money to have a website and then have it rank back 5 -10 - 35 pages from the front. Unless you are on the first 2 pages you are probably wasting your money. Viewership drops off by 80 % after the 2nd page. If you are going to go for it find out everything that needs to be done to draw clients to your website. It is not a walk in the park but it does pay off if you do it right.

    I give talks to our professional organization every year to help them with the developement and promotion of their website. I you are interested I can email you a PDF of the handout I give our members. If you have any questions email me. I will be glad to help. I know this can be confusing and overwhelming.

    Good Luck!


  23. #23
    Join Date
    Sep 2008
    Location
    so so, California
    Posts
    1,769

    Default Re: Cost of web site

    I am up to $8500 to date. It will be complete some time next week. It's similar to a wordpress platform but without the blog. CMS platform now I believe. This is the company who is doing mine. Welcome to 48: an interactive company

    The MAZZA INSPECTION GROUP
    www.mazzainspections.com
    Level III Thermo-picture-taker-er...er

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